What research methods be used ? Qualative vs quantative Qualative more detailed answear in depth where as quantative are more numerical in the sense that it can be collaxted through simple yes or no answears . Surveys/Questionnaires Surveys and questionnaires are a fantastic way to gather data, and can provide you with quantitative (and on occasion qualitative) results that are easy to measure and analyse. ( Q ualative ) Interviews are a conversation between two people, with the interviewer instigating questions to develop in-depth insights into audience behaviour. Interviews gather qualitative data, and can be conducted in person, via instant messaging or on the telephone. ...